Client: The Northwest Network of Bi, Trans, Lesbian, and Gay Survivors of Abuse
Project: Updated branding for the National LGBTQ Institute on IPV
Project Description: The NW Network needed updated branding for their National LGBTQ Institute on IPV. The original branding, while attractive, was somewhat blocky and disjointed. When shown in the existing, muted color palette, it failed to convey the sense of passion, urgency, and need of the Institute. The new branding, including a new log, color palette, and visual assets, demonstrated a more modern look, with thick text and bright colors, while still pulling from a hand-made, artsy inspired graphics.